FCA Intensifies Enforcement on Unregistered Crypto Exchanges
The UK’s Financial Conduct Authority (FCA) has significantly increased its enforcement actions against unregistered crypto exchanges. The regulator has issued warnings to hundreds of firms and initiated a lawsuit against one of the sector’s largest offshore platforms. This intensified crackdown follows months of prior warnings from the FCA, indicating that numerous companies were serving UK clients without the necessary authorization.
In October, the FCA identified dozens of platforms, including Elite Bit Markets, Nexure Gainbit, Plux Crypto, and HTX (formerly known as Huobi). The agency stated that the majority of these targeted firms were actively promoting crypto products or services to UK residents without being registered under the country’s stringent money-laundering regulations. This action underscores the FCA's commitment to ensuring compliance within the burgeoning crypto market.
On Tuesday, the FCA officially confirmed that it had filed a lawsuit against HTX for its unauthorized promotion of crypto trading to UK users. A spokesperson for the FCA commented, “We have seen crypto firms react positively to our financial promotions rules and regulations; however, where we still see poor practices, we will not hesitate to take action.” This statement emphasizes the regulator's firm stance against non-compliant entities.
The FCA’s lawsuit against HTX highlights London’s tougher stance on unlicensed exchanges, even as the UK reopens to crypto-linked investment products.
UK Tightens Rules Amid Global Crypto Capital Ambitions
Under current UK law, crypto firms are mandated to be registered with the FCA before they can operate or advertise their services to residents. The FCA introduced its comprehensive financial promotions regime in 2023, extending traditional consumer protection measures to crypto products. Firms found to be operating without registration and promoting or selling crypto assets to the public face severe penalties, including substantial fines and potential criminal charges.
This latest enforcement initiative occurs at a time when London is striving to maintain a delicate balance between robust investor protection and its global competitiveness. Regulators have recently permitted the listing of crypto exchange-traded notes (ETNs) and published a strategic roadmap for tokenized investment funds. These developments signal a broader strategy to attract significant institutional capital while simultaneously upholding rigorous compliance standards.
Industry organizations, such as CryptoUK, have advocated for closer alignment of UK rules with those in the United States, expressing concerns that overly restrictive regulations could potentially drive innovation offshore. However, the FCA's current approach appears to prioritize a compliance-first model, heavily reliant on thorough risk disclosure and licensed supervision.
FCA's Risk Classification of Crypto Assets
The FCA categorizes financial instruments into three distinct tiers based on their perceived investor risk. The first category, Readily Realizable Securities (RRS), encompasses traditional publicly traded assets that typically face minimal marketing restrictions. The second category, Restricted Mass Market Investments (RMMI), includes the majority of crypto products and is characterized by a medium risk profile. These investments can only be marketed to the general public under specific, stringent conditions, which necessitate clear warnings about speculative exposure and the mandatory implementation of Know Your Customer (KYC) procedures.
The third classification, Non-Mass Market Investments, covers assets deemed high-risk or illiquid, which are generally prohibited from public advertising. Crypto companies predominantly fall under the RMMI framework. This framework imposes limitations on incentives and rewards designed to attract retail users and requires platforms to prominently display risk alerts across all promotional materials.
Firms marketing crypto to UK residents must comply with RMMI disclosure rules or risk enforcement. The FCA has already shown it’s willing to pursue legal action.
Navigating Compliance Challenges Amidst Market Realities
Company executives found to be in violation of the UK's advertising laws face serious consequences, including potential prison sentences of up to two years, alongside other penalties. Despite these regulations, the pace of enforcement has not kept up with the volume of online promotions. Reports from the Financial Times indicated that approximately half of the crypto advertisements flagged by the FCA between October 2023 and October 2024 remained active online for months after warnings were issued.
Currently, the FCA’s lawsuit against HTX serves as a definitive signal that the regulator is prepared to support its warnings with decisive legal action. The ultimate impact of this move on broader industry compliance, or whether it prompts more firms to relocate their operations, remains to be observed.

