Sui Outpaces the Market as Privacy Reports Spark New Interest
Sui (SUI) has grabbed the spotlight again after an impressive 14% rise in just 24 hours, beating both Bitcoin and Ether in a quiet market. This rally grew from excitement over privacy research shared by Sui’s main developers. Although the team announced no actual product or new feature, the price jump shows how much investors care about privacy and how quickly research can move large-cap Layer 1 networks.
Sui’s native token climbed over 14% in a day, performing much better than Bitcoin and Ether at that time. Bitcoin increased by nearly 1%, while Ether rose about 1.2%, proving that Sui’s gains came from a specific project spark rather than a general market trend.
Key data from this period includes:
- •24-hour increase: more than 14%
- •Performance vs CoinDesk 20: +14% compared to +3.5%
- •Main trigger: privacy-centered research, not a new product launch
This surge happened as investors began viewing financial privacy as a major long-term goal, specifically after a research paper from Mysten Labs, the creator of Sui, started to spread.
The Real Story Behind Sui’s Privacy-Driven Growth
Sui’s quick jump came from research excitement, not from releasing actual new tech. The Mysten Labs paper looked at how modern blockchains can include privacy tools without copying the old designs of early privacy coins.
The research:
- •Divided privacy into levels, ranging from hidden balances to untraceable senders
- •Linked Sui with the account-based model, alongside Ethereum and Solana
- •Studied encryption tools like homomorphic encryption and zero-knowledge proofs
The report also noted the costs, explaining that stronger privacy can make systems more complex. Even without a launch date, SUI's price reacted to the idea of future privacy, showing how fast markets move on trusted research signals.
Moving from Hype to Real Utility: ZKP Takes Center Stage
In contrast, Zero Knowledge Proof (ZKP) is gaining ground for its structural strength. Instead of relying on rumors, ZKP uses zero-knowledge cryptography as its core foundation, making private, verifiable work possible without leaking secret data. As AI tasks, sensitive files, and regulated industries meet blockchain, ZKP’s technical focus turns privacy into a basic requirement rather than just a simple upgrade.
Zero Knowledge Proof (ZKP) is being judged not by what it might do later, but by how it is built right now. The project shows a shift from hype-based chains to utility-first infrastructure, where real function comes before the story.
ZKP places zero-knowledge math at its core, allowing for verification without exposing private data. This is becoming vital as blockchains handle AI work, private records, on-chain data, and regulated tasks.
Instead of just chasing high trade numbers, ZKP focuses on accuracy, privacy, and proving facts at scale, essential needs for the next wave of decentralized tools.
How ZKP Connects with Today’s Market Needs
The conversation on why people see ZKP as a strong choice focuses on long-term value rather than quick gains:
- •A transition from story-based launches to utility-focused chain designs
- •Zero-knowledge proofs that protect privacy while verifying data
- •A natural fit for AI needs, corporate tasks, and regulated data use
- •Less focus on future talk and more on math-backed functionality
- •Support for secret execution without losing the ability to audit facts
As people rethink what makes the best crypto to buy now, they see ZKP as a tech-led infrastructure play, perfect for those wanting real adoption instead of just trading cycles.
Where the Market is Focusing Next
Sui’s 14% jump proves that privacy can still drive prices, even without a finished product. It shows a clear hunger for financial secrecy but also reveals how markets often buy into hope before anything is delivered.
ZKP represents the more grounded side of this trend. As investors get pickier, they are looking at what is built to work. Utility-first chains that make privacy and proof a priority are becoming more important as AI grows. For anyone looking for long-term growth and finding the best crypto to buy now, the gap between quick hype and solid utility is the most important thing to watch.