Startale Debuts SuperApp for Sony-Backed Soneium Network

Key Highlights

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  Startale unveiled Startale App, a “SuperApp” designed for Soneium, Sony’s Ethereum Layer 2 blockchain.
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  The app integrates wallets, tokens, and decentralized apps into one user-friendly interface.
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  Built with account abstraction, Startale App enables one-click onboarding and onchain interaction in under three seconds.

Startale Group, in partnership with Sony Blockchain Labs, has announced the launch of Startale App, an all-in-one SuperApp built to streamline how users interact with blockchain. Built on Soneium, Sony and Startale’s Layer 2 on Optimism, the app aims to make onchain use as intuitive as any mobile app.

Now in closed beta, Startale App acts as the main entry to the Soneium ecosystem. Soneium already handles over 10 million weekly transactions and has more than 90,000 active addresses.

Users can create a wallet instantly with just an email, explore decentralized apps, and earn rewards. Engagement in the ecosystem is incentivized through Mini Apps and STAR Points, its native rewards system.

SBI Backs Startale as Soneium Hits Record Highs

SBI Holdings highlighted its partnership with Startale Group in a recent investor report, emphasizing joint efforts to advance onchain tokenization and stablecoin infrastructure.

The collaboration reflects Japan’s growing institutional interest in blockchain-based financial services, with Startale’s ecosystem, particularly Soneium, its Sony-backed Layer 2, at the center of this expansion. The momentum is tangible: Soneium just recorded an all-time high of 4.4 million transactions, signaling accelerating network activity and adoption.

Animix Tech, a Soneium for All grant winner, has integrated ASTR into its AI-powered trading card game. The move also expands Astar and Soneium’s real-world applications in digital gaming.

Bridging Web2 Simplicity with Web3 Scalability

Soneium, co-developed by Sony and Startale, represents Japan’s biggest corporate leap into Web3 infrastructure. Soneium runs on Optimism’s OP Stack with zkEVM privacy from Astar Network. It offers high transaction speed while staying fully compatible with Ethereum.

Startale’s new app advances this vision by cutting the friction that has long slowed blockchain adoption. It unites wallets, assets, and utilities into one interface, letting users stake, swap, and interact without juggling multiple apps or signatures.

Developers can also build Mini Apps directly within the platform, creating lightweight Web3 experiences accessible to everyday users.

The Next Phase of Blockchain User Experience

Startale CEO Sota Watanabe described the SuperApp as a milestone in the company’s mission “to bring the world onchain.”

Through its collaboration with Sony and Soneium, Startale aims to create a more inclusive digital economy where anyone can participate without technical barriers. The app marks a new direction for Web3 projects: user-first design built on enterprise-grade blockchain infrastructure.

As companies like Sony, Startale, and Astar align toward consumer-ready blockchain services, similar integrations are expected, particularly from fintech and entertainment firms seeking turnkey Layer 2 solutions for digital wallets and loyalty systems.

Startale’s new venture places Soneium at the crossroads of consumer tech and open finance, signaling that blockchain’s next phase will favor usability over hype.