Investor Confidence Shifts in Digital Asset Market
Singapore’s retail crypto sector is entering a new phase of maturity, with a growing number of investors prioritizing trust and regulatory confidence over low trading fees, according to a new study jointly released by MoneyHero and Coinbase.
The Pulse of Crypto Singapore 2025 report surveyed 3,513 retail investors and crypto-curious Singaporeans between August 15 and 19, examining ownership patterns, attitudes, and overall market development.
The findings suggest crypto participation in the city-state has shifted decisively from niche speculation to a more established component of personal finance.
Adoption and Investment Trends
According to the survey, 61% of respondents held cryptocurrency during the study period, indicating broadening adoption across retail demographics.
Despite this rise, investors remain cautious: the average crypto allocation was just 6% to 12% of total portfolios. A strong HODL bias persists as well, with 58% identifying as long-term holders, compared with 22% who consider themselves active traders.
Platform Selection Criteria Evolve
One of the report’s most notable findings is the shift in how Singaporeans choose crypto platforms. Trust ranked as the top deciding factor for exchange selection, cited by 65% of respondents, far ahead of fees at 42%.
This reflects increasing preference for regulated, onshore platforms as global volatility and exchange collapses have heightened consumer awareness around security and compliance.
Education Gaps and Perceptions
However, the report also highlights persistent education gaps. 62% of participants said they learned about crypto primarily through social media, a trend researchers warn presents both opportunities for accessibility and risks of misinformation.
The data shows a divided perception of the asset class: 44% view crypto as a legitimate investment asset, while 29% see it mainly as a speculative tool.
Future Outlook for Singapore's Crypto Market
Growth potential remains strong. Among non-holders, 27% expressed interest in buying crypto within the next 12 months, signaling continued expansion of the market.
The report outlines three key priorities for the next stage of Singapore’s crypto evolution: strengthening investor education, reinforcing trust through robust security and compliance, and supporting diversified, responsible adoption. Together, these factors could shape a more resilient and informed digital asset ecosystem in the years ahead.

