Reliance Global Group, Inc. (Nasdaq: RELI) announced that it has completed a major strategic realignment of its Digital Asset Treasury (DAT), consolidating all of its digital asset holdings into Zcash (ZEC).
The company confirmed it has fully exited its previous digital asset positions and redeployed the proceeds into Zcash, a privacy-focused cryptocurrency built on Bitcoin’s foundational architecture.
Strategic Rationale Behind the Consolidation
The move follows a comprehensive strategic review conducted by the company and Blake Janover, Chairman of Reliance’s Crypto Advisory Board. According to the firm, the assessment concluded that Zcash offered a more compelling long-term value proposition than maintaining a diversified portfolio of institutionally focused digital assets.
Janover noted increasing conviction among technology leaders, saying, “Many in Silicon Valley believe it’s the earliest days for Zcash, and the case is compelling.”
Key Attributes of Zcash Driving the Decision
Reliance highlighted several attributes that shaped its decision. Zcash’s Bitcoin-based structure, combined with advanced privacy capabilities, optional transparency, and institutional-grade flexibility, positions the asset uniquely for enterprise and financial-sector use cases.
Its dual-transaction model allows organizations to choose between auditable transparent transactions or privacy-preserving shielded transactions, offering compliance-ready optional disclosure.
Market Performance and Recognition
The company also pointed to Zcash’s resilience amid broader crypto-market volatility and its notable appreciation, more than 1,200% over the past 90 days, as evidence of growing institutional and technological recognition.
Reliance believes this surge marks only the early phase of Zcash’s broader adoption cycle.
Leadership Commentary
Moshe Fishman, member of the Crypto Advisory Board and Director of Insurtech at Reliance, said the decision reflects “a high-conviction belief in ZEC’s long-term potential and its unique position at the convergence of cryptography, compliance, and financial privacy.”
He credited Janover’s leadership as central to the redesigned DAT strategy.
Reliance Chairman and CEO Ezra Beyman said that shifting to a focused, single-asset digital treasury demonstrates a commitment to long-term value creation. “Zcash’s privacy architecture and institutional flexibility align more closely with our vision than a diversified crypto portfolio,” Beyman said, adding that the new strategy positions the company to seize emerging opportunities in a rapidly evolving digital economy.