KuCoin is further advancing its presence in Australia through strategic investments in infrastructure, compliance, and brand partnerships—reinforcing its long-term commitment to one of the region’s fastest-growing crypto markets.
Building on the launch of its new Sydney office and recent AUSTRAC Digital Currency Exchange registration, KuCoin is expanding local operations, improving user access with AUD on-ramps, and deepening engagement through high-visibility community initiatives.
Premier Sporting Partnerships Drive Brand Engagement
Last week, KuCoin activated its role as an Official Partner and the exclusive crypto exchange partner of the 2025 BMW Australian PGA Championship. The event delivered strong momentum for the brand, highlighted by a standout performance from KuCoin Global Brand Ambassador Adam Scott, who secured a 7th-place finish. Building on this success, Scott continued to shine in the 2025 Australian Open, where he finished fifth.
KuCoin’s on-site presence and branded experiences underscored the company’s commitment to connecting with Australian users through premier sporting platforms.
Integrated Approach for Future Growth
Together, these developments demonstrate KuCoin’s integrated approach to the Australian market—combining regulatory progress, local investment, and community engagement as the company ramps up for 2025 and beyond.
About KuCoin
Founded in 2017, KuCoin is a leading global crypto platform built on trust and security, serving over 40 million users across 200+ countries and regions. Known for its reliability and user-first approach, the platform combines advanced technology, deep liquidity, and strong security safeguards to deliver a seamless trading experience. KuCoin provides access to 1,000+ digital assets through a broad product suite and remains committed to building transparent, compliant, and user-centric digital asset infrastructure for the future of finance.