K33 Introduces Crypto-Backed Lending Service in Nordic Region
Norway-based digital asset brokerage K33 has officially launched a crypto-backed loan product, marking a major milestone in its strategy to transform its Bitcoin treasury into an active, yield-generating asset. Announced on January 19, 2026, the new service enables eligible institutional and private clients to access immediate liquidity by using Bitcoin ($BTC) or Ether ($ETH) as collateral to borrow the USDC stablecoin. This move positions K33 as one of the first providers in the Nordic region to offer regulated, collateralized lending, filling a significant gap in the local market for digital asset financial services.
K33 Launches Crypto-Backed Loans — Deploying Bitcoin Treasury to Generate Yield and Expand Product Offering
Full press release available here: https://t.co/snfaDjGXH9pic.twitter.com/9n5Z5JRkNQ
— K33 (@K33HQ) January 19, 2026
The service allows clients to borrow USDC against Bitcoin and Ether collateral. This initiative leverages K33’s corporate Bitcoin treasury to generate yield and provide liquidity without requiring clients to sell their digital assets. The initial rollout is limited to a select group of eligible clients who can convert borrowed USDC into various fiat currencies, including NOK, EUR, and USD.
Unlocking Operational Alpha Through Treasury Assets
The launch is a direct expansion of the Bitcoin treasury strategy K33 initiated in May 2025. Unlike traditional corporate treasuries that simply hold assets for long-term appreciation, K33 is utilizing its $BTC holdings to provide the balance-sheet support necessary for brokerage-linked lending. CEO Torbjørn Bull Jenssen described the initiative as a way to generate “operational alpha,” effectively putting the company’s capital to work to strengthen its product suite and create new revenue streams.
Clients using the service can maintain their long-term exposure to the crypto market while securing cash for operational needs or new investments. The loans are structured as bilateral arrangements with individually agreed terms, including duration and loan-to-value (LTV) ratios. Once USDC is borrowed, K33 facilitates its conversion into several fiat currencies, including the Norwegian Krone (NOK), Euro (EUR), and U.S. Dollar (USD).
Strategic Growth in a Regulated European Market
Following the 2025 “Active Treasury” trend, K33 is launching crypto-backed loans to mobilize assets for institutional rewards and liquidity. Operating under the MiCA-regulated European framework, it offers a compliant alternative to DeFi. K33 also supports other public companies, recently partnering with Tangiamo Touch Technology on its Bitcoin treasury strategy, cementing its role as a key infrastructure partner in the Nordic Web3 ecosystem as institutional digital asset deployment increases.
K33’s regulated crypto-backed loan service, leveraging its Bitcoin treasury, aligns with the accelerating institutional shift. Major finance players, like State Street, launching a tokenization platform, confirm digital assets are now central to global financial strategy.