The decision marks one of the regulator’s strongest enforcement waves this year, signaling a clear warning to firms ignoring compliance obligations.
Sources close to the matter revealed that the penalties followed months of investigation into promotional and marketing activities that breached VARA’s operational guidelines. Each entity was ordered to immediately halt all virtual asset‑related services, with fines reportedly ranging between AED 100,000 and AED 600,000.
VARA said the crackdown reflects its zero‑tolerance approach toward unlicensed operations. The authority urged investors to remain cautious and verify the registration status of any digital asset provider before engaging in transactions. Officials noted that regulatory vigilance will intensify as Dubai continues to position itself as a trusted hub for blockchain innovation.
While the names of the sanctioned companies were not disclosed, the authority emphasized that all future offenders would face swift penalties. The decision also acts as a public reminder that unregulated crypto businesses expose users to financial and reputational risks.
The regulator reiterated that only entities officially licensed by VARA may provide crypto‑related services within or from Dubai. Ensuring full compliance, it said, is essential to preserving market stability and building long‑term confidence among global investors.
Beyond the latest enforcement measures, VARA is working with the Securities and Commodities Authority (SCA) to strengthen inter‑agency coordination and unify regulatory standards across the UAE. The collaboration aims to create a single, transparent framework for digital asset supervision—one capable of encouraging innovation while preventing misuse.
The latest actions reinforce Dubai’s broader commitment to fostering a regulated crypto landscape, balancing growth with strict oversight. As the global race for digital‑asset governance accelerates, VARA’s proactive stance places the UAE among the few jurisdictions prioritizing structure, security, and sustainability in the sector.
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