In a significant strategic development, Scuderia Ferrari HP has announced a groundbreaking partnership with BingX, a prominent cryptocurrency exchange leveraging Web3 AI technology. This collaboration marks a historic moment as it is the first time a cryptocurrency exchange has partnered with a Formula 1 team, signaling a new era of innovation and performance within the sports and crypto industries.
This alliance further solidifies BingX's standing as a forward-thinking exchange, consistently aligning with globally recognized sports brands. Scuderia Ferrari HP, an esteemed Formula 1 team with a rich legacy, embodies principles of precision and an unwavering commitment to excellence. These are qualities that BingX actively cultivates and pursues throughout its continuous development and innovation efforts.
Executive Perspectives on the Partnership
Daniel Lai, Chief Business Officer of BingX, expressed his enthusiasm for the collaboration, stating:
“Our partnership with Scuderia Ferrari HP marks a significant milestone in BingX’s global expansion strategy. It presents an exceptional opportunity for us to connect with motorsport fans worldwide and deliver truly unique experiences.”
Lorenzo Giorgetti, Chief Racing Revenue Officer of Scuderia Ferrari HP, also commented on the agreement:
“We are delighted to collaborate with BingX, an innovative brand in the crypto industry. This partnership opens up limitless opportunities to connect communities and deliver world-class experiences.”
Through this newly formed agreement, BingX and Scuderia Ferrari HP are poised to deliver exciting and immersive experiences to fans in the coming years.
About BingX
Established in 2018, BingX has emerged as a leading cryptocurrency trading platform and a Web3 AI company, serving a global user base of over 40 million individuals. The platform offers a comprehensive ecosystem of AI-powered products and services, including derivatives trading, spot trading, and copy trading, catering to the diverse needs of users ranging from novices to seasoned professional traders.
BingX is dedicated to developing a smart and dependable trading platform, equipping users with innovative tools designed to enhance their trading performance and confidence. The exchange has previously established a partnership with Chelsea Football Club as an official partner starting in 2024. In 2026, BingX achieved another milestone by becoming the first cryptocurrency exchange to partner with the renowned Formula 1 team, Scuderia Ferrari HP.