Campaign Overview
Binance has initiated the "On-Chain Trade & Win Binance Wallet Campaign," a promotional event designed to reward participants with a total of 200 BNB. This campaign, running from December 2 to December 16, 2025, aims to incentivize top traders based on their realized profit and loss (PnL).
This initiative signifies Binance's ongoing commitment to expanding its on-chain trading ecosystem and fostering greater user engagement within its platform. The campaign's structure provides a substantial incentive for traders to actively participate and demonstrate their trading prowess.
Season 2: Enhanced Rewards and Chain Focus
The "On-Chain Trade & Win Binance Wallet Campaign" has now entered its Season 2, featuring an increased reward pool of 200 BNB. This season emphasizes trading activities across the BNB, ETH, Base, and SOL blockchain networks. Registration for the campaign is open until December 13, 2025, continuing Binance's strategy for sustained user interaction.
The Binance Wallet team is overseeing this campaign as part of its broader efforts to facilitate and encourage on-chain trading. The reward pool has been doubled from the inaugural season's 100 BNB, reflecting a strengthened commitment to boosting crypto trading activities and market participation.
Impact on Trading Networks
The financial community is closely monitoring the effects of Binance's latest campaign, particularly its influence on trading activity across the BNB, ETH, Base, and SOL chains. Participants are actively competing for a share of the substantial prize pool, which is expected to drive significant on-chain activity across these networks.
Historically, promotions launched by Binance have demonstrated an ability to influence liquidity dynamics within the cryptocurrency markets. While specific data on token movement has not yet been recorded, observers anticipate potential shifts in trading volume and activity on the involved blockchain networks. The campaign's stated objective is to enhance overall market participation and attract a more diverse base of traders.
Comparison to Past Promotions
The increased reward offering in Season 2 draws parallels to Binance's previous promotional events, such as the Yooldo and FOGO campaigns, which also utilized incentive structures to drive engagement. The first season of this event successfully distributed 100 BNB among the top 210 participants, demonstrating the campaign's initial reach and impact.
Industry experts view this campaign as a strategic move by Binance to solidify its presence and influence within the Decentralized Finance (DeFi) markets. Predictions suggest that the campaign could lead to an increase in user acquisition and a notable uptick in on-chain trading volume across the targeted networks.
Official Announcement
Announcing Season 2 of the On-Chain Trade & Win campaign, where participants can compete for a share of a 200 BNB prize pool.
— Binance Wallet Team