Key Takeaways
- •AVAX One invests $110 million in AVAX tokens.
- •Total AVAX holdings now exceed 13.8 million.
- •No direct impact on other cryptocurrencies reported.
Strategic Treasury Shift to AVAX Tokens
AVAX One has disclosed a $110 million investment in AVAX tokens, bolstering its treasury holdings to over 13.8 million tokens. This acquisition took place between November 5 and November 23, 2025, at an average price of $11.73 per token. The move involved purchasing 9,377,475 AVAX tokens, illustrating a significant transition from cash to digital assets under AVAX One’s board-approved plans. This shifts capital from cash to on-chain tokens under the company’s stated goal of accreting AVAX per share. Notably, a $40 million stock buyback has also been approved.
AVAX One spent around $110 million to acquire 9,377,475 AVAX tokens, increasing its total holdings to over 13.8 million. This move signifies a strategic shift from fiat to AVAX tokens, similar to MicroStrategy's approach with BTC.
Market Impact and Broader Trends
Market reactions to AVAX One's purchase underscore a potential increase in AVAX's liquidity. Immediate demand-side pressures are anticipated due to the scale of the investment.
Financial analysts note the parallels between this purchase and similar treasury strategies, such as those employed by MicroStrategy. Such moves contribute to digital asset adoption, potentially influencing market perceptions of cryptocurrencies.
The investment reflects a broader trend of traditional companies embracing digital currencies, which may lead to further institutional entries. This action could prompt increased regulatory considerations.
The expansion of AVAX One’s holdings illustrates a commitment to growing its on-chain presence. While the impact on ETH and BTC remains speculative, the precedent set may drive similar strategies in corporate treasuries.

